A Lesson in Cross Promotions
Posted in ALL WRAPPED UPJanuary 28, 2015
Many companies use different techniques to draw attention to their product or service to better connect to their target audience. Generally it will be with a product they may sell in their store that has better brand recognition. But what if you already have a well-established brand yourself? Combining two big name brands is a great way to magnify your image.
Would You Walk into Your Store?
Posted in ALL WRAPPED UPJanuary 21, 2015
Whenever you walk or drive through a small town you’ll usually see many local small business stores. It is extremely important that these small business store fronts stand out from the crowd and draw people’s attention. Potential customers will first see the outside of your store before ever stepping inside; making the outside of your storefront the perfect opportunity to market your company, product, or service with compelling copy or eye catching imagery.
Implementing Consumer Psychology into Your Advertisement
Posted in ALL WRAPPED UPJanuary 14, 2015
Advertising can be simple and yet still be very effective. Sometimes less really is more. The well-known Salvation Army movement uses simple colors and a clever yet simple slogan to motivate and inspire their audience.
Bus Graphics and Use of Space
Posted in ALL WRAPPED UPJanuary 7, 2015
Effective advertising can happen in many ways. Although, most effective ads aim to inform, educate, and persuade consumers of their product or service. This Retro Fitness advertisement successfully does so with the help of promoting their low monthly price and deals.