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Bus wraps can be incredibly effective if designed and implemented the correct way. Unfortunately, the process is not as simple as just putting a picture on a bus. There are many different things to keep in mind while designing an image for an ad on a vehicle as large and unique as a bus. Here are some tips on how you can create the most attractive and effective bus wrap:

Connecting with your customer is the one of most important things to do in advertising. But many wonder how do they connect in the most effective way possible? Leaving a customer smiling or laughing at your advertisement is a great way to help them remember and connect to your brand. People tend to be more open to new products and information if they are in a good mood; they are way more apt to trust you and remember your company after you’ve made them smile.

Bus shelter ads and transit wraps are some of the most popular and cost-effective ways to advertise. These advertisements are up 24 hours a day, 7 days a week and are being viewed at all times of the day by commuters and pedestrians. Bench ads are particularly effective because they are at eye level with drivers and pedestrians; if designed properly, they can be extremely eye catching. Transit ads can also be useful depending on what area you are targeting. Large metropolitan cities generally have a greater reach for transit ads because there is a larger population of people using mass public transportation.

JMR Graphics responds to an Article Discussing a Colombian Business’s Creative OOH Initiative Using the Help of Local Competitors

JMR Graphics Responds to An Article Discussing a Georgia City that is Considering Using Digital Billboards in Place of Traditional Billboards

JMR Graphics Responds to an Article Discussing Pepsi Maxs Playful Prank on UK Bus Riders

JMR Graphics Comments on an Article Discussing Arizona School Districts Use of Advertisements on Buses

If you’ve ever seen an interior designer choose the paint color for a living room, you know that color selection is not as simple as just choosing your favorite shade of blue. Many studies have been done that show the effects of color on the mood of an individual. Just like the main space of a house, a billboard or a truck wrap may be the first thing a customer sees of your company. It is important to give them a positive impression.